Sugary Drink Labeling Study

Part of paid clinical trials in Chapel Hill, North Carolina.

Sponsor
University of North Carolina, Chapel Hill
Study ID
NCT07294053
Status
Recruiting

Conditions

  • Health Behavior

Eligibility Criteria

Sex
ALL
Age
18 Years - N/A
Healthy Volunteers
Accepted

Interventions

  • Added sugar warning — BEHAVIORAL
    The added sugar warning will say "High in added sugar." The warning will be in an octagon-shaped label. These warnings will be placed on the front of sugary drink containers in the experimental store.
  • Control label — BEHAVIORAL
    The control label will display a barcode in a square shape. These labels will be placed on the front of sugary drink containers in the experimental store.

Study Details

This study aims to examine the effects of added sugar warning labels on sugary drinks. Participants will be assigned to view either added sugar warning labels or control labels, applied on sugary drinks in an experimental store. Participants will shop for beverages in the store and take a computer survey at 4 visits spaced approximately 1 week apart.

Key Dates

Start date
Feb 16, 2026
Status verified
Feb 2026
Primary completion
Feb 29, 2028
Completion
Feb 29, 2028

Study Design

Enrollment
543 participants (estimated)
Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION

Arms

  • Experimental: Added sugar warning
  • Other: Control label

Primary Outcome Measure

Amount of added sugars purchased from sugary drinks [ Time Frame: Assessed once a week for up to 4 weeks, starting on the day of enrollment. ]

Central Contacts

Locations (1)

FacilityCityStateZIPSite coordinators
The University of North Carolina at Chapel HillChapel HillNorth Carolina27514
Violet Noe, MPH, RDN
984-229-8923
Marissa Hall, PhD (PRINCIPAL_INVESTIGATOR)
Lindsey Smith Taillie, PhD (PRINCIPAL_INVESTIGATOR)

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